"Growth Strategist driving B2B revenue through data-driven sales"
About
I am Sanya Chopra, a Growth Strategist based in Gurugram with 6 years of experience in B2B technology sales and marketing. I specialize in data-driven growth strategies, sales funnel optimization, and account-based marketing. I have helped startups scale from seed to Series B by building repeatable sales motions and leveraging marketing automation. My approach combines analytical rigor with authentic relationship building.
Currently focused on
Fintech growth and merchant acquisition strategies
Looking for
Head of Growth / CRO roles in fintech and SaaS
Experience
-
Head of Growth
Mar 2022 — Present
Razorpay · Bengaluru
- Grew merchant base from 5M to 8M in 18 months
- Reduced CAC by 35% through targeted channel optimization
- Built self-serve onboarding reducing sales cycle from 14 to 3 days
-
Senior Growth Manager
Jun 2019 — Feb 2022
Unacademy · Bengaluru
- Built enterprise sales pipeline worth INR 50 Crore
- Implemented ABM strategy improving lead quality by 60%
- Launched partner co-selling program with 20 edtech platforms
-
Business Development Manager
Aug 2017 — May 2019
Urban Company · Gurugram
- Onboarded 200+ corporate clients for wellness services
- Created enterprise pricing and packaging strategy
- Built CRM workflow improving lead response time by 50%
Portfolio
Education
Master of Science, Marketing
2016
London School of Economics
Bachelor of Arts, Economics
2015
Lady Shri Ram College, Delhi University
Certifications
HubSpot Revenue Operations Certification
HubSpot
Aug 2022
Google Analytics Certification
Apr 2021
What people say
"Sanya transformed how we think about growth. Her data-driven approach helped us scale efficiently without burning capital."
"Sanya built our enterprise sales engine from scratch. Her ABM strategy opened doors we did not know existed."
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