Vijay Negi

An analytical and results-driven SEO Specialist with 3 years of hands-on experience executing high-impact on-page, off-page, and technical SEO strategies. Proven track record of turning complex search data into actionable roadmaps that consistently boost keyword rankings, maximize crawl health, and scale high-intent organic traffic.Equally comfortable digging into code or crafting outreach campaigns, I specialize in the full lifecycle of search optimization. My expertise covers technical site architecture—including fixing crawl errors via Screaming Frog, optimizing Core Web Vitals, and deploying JSON-LD schema—alongside strategic keyword clustering, E-E-A-T content alignment, and high-quality backlink acquisition. By leveraging data from GA4 and Google Search Console, I bridge the gap between technical optimization and creative content execution to deliver measurable, long-term business growth.

1. Sr. SEO EXECUTIVE

   Sep 2023  —  Present

   AM Web Insight

   1. On-Page SEO AchievementsIncreased organic traffic by 45% year-over-year by implementing JSON-LD schema markup across 500+ product pages.Boosted keyword rankings by 32% in the top 3 positions through strategic keyword clustering and structural H1-H4 optimizations.Improved click-through rates (CTR) by 18% by rewriting meta titles and descriptions for 120 high-volume landing pages.Reduced bounce rate by 12% and increased dwell time by 1.5 minutes by restructuring content layouts to match user search intent.Scaled content production to drive a 60% lift in organic sessions by building out topical authority hubs with 40+ interlinked articles. 2. Off-Page SEO AchievementsAcquired 85+ high-authority backlinks (Domain Authority 60+) through targeted digital PR campaigns and guest outreach.Grew referring domains by 140% within 9 months, lifting overall domain authority from 35 to 52.Generated a 25% increase in referral traffic by securing brand mentions on top-tier industry publication sites.Reclaimed 40 lost backlink opportunities by running broken link building campaigns and fixing broken external redirects.Drove a 50% surge in local organic impressions by optimizing a network of 15 Google Business Profiles and building 200+ local citations.

2. Jr. SEO EXECUTIVE

   Aug 2022  —  Mar 2023

   Nexever Private Limited

   1. Data Analytics & SEO ToolsSearch Analytics: Advanced management of Google Search Console and Bing Webmaster Tools for indexing and performance monitoring.Web Analytics: Configuring Google Analytics 4 (GA4), custom event tracking, conversion funnels, and data exploration reports.SEO Suites: Operating enterprise platforms including Ahrefs, SEMrush, Screaming Frog SEO Spider, and Moz Pro.Log File Analysis: Analysing server logs (using tools like Screaming Frog Log File Analyser) to track search engine bot behaviour and budget waste. 2. Data Visualisation: Building automated organic performance dashboards in Looker Studio (formerly Google Data Studio).Content Strategy & On-Page OptimizationKeyword Intelligence: Conducting advanced search intent analysis, keyword clustering, and competitive gap assessments.On-Page Mechanics: Optimizing title tags, meta descriptions, header structures (H1–H6), and image alt text at scale.Content Semantics: Utilizing entities, NLP (Natural Language Processing) concepts, and topical authority maps to align with search intent.Algorithmic Compliance: Aligning content strategies with Google’s E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) guidelines and helpful content systems.